Colon Cancer Challenge Foundation
PSA running on
CBS "Superscreen" in Times Square
A 10-second public service announcement for the Colon Cancer Challenge Foundation is now appearing on the CBS Superscreen in Times Square.
The video, which will run through Jan. 4, presents the yearly, monthly and daily statistics of colorectal cancer and encourages viewers to Get The Facts, Talk To Their Doctor, Get Screened and Take The Challenge.
The aptly named Superscreen is 26 ft wide and 20 feet high and sits under the CBS logo on 42nd St., between 7th and 8th Avenue. The opportunity was made possible by Neutron Media, a media organization that manages sales of screen time for CBS and produces the videos.
“We are thrilled to have the opportunity to reach 1.5 million people a day with our message encouraging viewers to Take The Challenge and Get Screened,” said Executive Director Catherine Montaldo. “We are especially fortunate that our message will be seen by the millions more who will gather in the city for the Thanksgiving Day Parade, the holiday shopping season and New Year’s Eve.”
To see the video visit our YouTube channel or visit the CBS Super Screen in Times Square at The CBS Super Screen is located on 42nd Street between 7th and 8th Avenue.