Running Back To Support Foundation Efforts Through Survivor Visits, Fundraising and
Special In-Game Tribute
NEW YORK – New York Jets running back Bilal Powell and the Colon Cancer Foundation® announced today a new partnership aimed at defeating colon cancer and its devastating effects. Powell will help bring awareness to the disease, as well as generate funds in support of the Foundation’s prevention and translational research programs.
Bilal Powell New York Jet
Earlier this week, Powell visited Mt. Sinai Hospital of New York to spend time with cancer survivors and learn more about their respective experiences. During the visit, one patient – a lifelong fan of the team – provided creative input around the custom cleats Powell will wear as part of the league’s “My Cleats, My Cause” platform during Week 13. The design will pay tribute to those impacted by colorectal cancer, including Powell’s close friend who recently succumbed to the disease at the age of 36.
“This is an important issue that many people have little or no knowledge about until it’s too late,” Powell said. “The Colon Cancer Foundation is doing some excellent work in the fight against this ugly disease and I hope that together we can bring about awareness and make real change to help prevent future heartbreak and suffering.”
“We could not be more thrilled to have Bilal’s support,” said Cindy Borassi, Executive Director of the Colon Cancer Foundation. “Colon and rectal cancer can be stopped if people are aware, talk to their doctors and get screened. Fans across the nation can make a huge difference in saving lives and defeating colorectal cancer. We are so excited about this new partnership!”
This morning, Powell launched a Crowdrise campaign to directly benefit the Foundation’s commitment to spreading the word, finding a cure and providing optimal care for those most affected by the disease. Beginning today, supporters who donate $10 or more will also be entered into a raffle for the chance to win:
• Autographed memorabilia
• VIP game day experience and meet-and-greet with Powell (Sunday, Dec. 3)
• Pair of autographed, custom cleats worn by Powell during the Week 13 home game
About the Colon Cancer Foundation
The Colon Cancer Foundation (coloncancerchallenge.org) is a 501(c)(3) not-for-profit organization registered in New York state and listed by the Federal IRS as a public charity dedicated to reducing colorectal cancer incidence and death. Its mission includes supporting research into the causes and cures for colorectal cancer, increasing public awareness, educating the public about the importance of early detection and forming strategic partnerships in the fight against colorectal cancer.
About the Mount Sinai Health System
The Mount Sinai Health System is an integrated health system committed to providing distinguished care, conducting transformative research, and advancing biomedical education. Structured around seven hospital campuses and a single medical school, the Health System has an extensive ambulatory network and a range of inpatient and outpatient services—from community-based facilities to tertiary and quaternary care.
The System includes approximately 7,100 primary and specialty care physicians; 12 joint-venture ambulatory surgery centers; more than 140 ambulatory practices throughout the five boroughs of New York City, Westchester, Long Island, and Florida; and 31 affiliated community health centers. Physicians are affiliated with the renowned Icahn School of Medicine at Mount Sinai, which is ranked among the highest in the nation in National Institutes of Health funding per investigator. The Mount Sinai Hospital is in the “Honor Roll” of best hospitals in America, ranked No. 15 nationally in the 2016-2017 “Best Hospitals” issue of U.S. News & World Report. The Mount Sinai Hospital is also ranked as one of the nation’s top 20 hospitals in Geriatrics, Gastroenterology/GI Surgery, Cardiology/Heart Surgery, Diabetes/Endocrinology, Nephrology, Neurology/Neurosurgery, and Ear, Nose & Throat, and is in the top 50 in four other specialties. New York Eye and Ear Infirmary of Mount Sinai is ranked No. 10 nationally for Ophthalmology, while Mount Sinai Beth Israel, Mount Sinai St. Luke’s, and Mount Sinai West are ranked regionally. Mount Sinai’s Kravis Children’s Hospital is ranked in seven out of ten pediatric specialties by U.S. News & World Report in “Best Children’s Hospitals.”
For more information, visit www.mountsinai.org, or find Mount Sinai on Facebook, Twitter and YouTube.
Michael Chavez Booth
M&C Saatchi LA Sport & Entertainment
On behalf of Bilal Powell